If HTTP research is not your goal, what about a security or infrastructure analysis for your IIS Web server system?

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There is a wealth of insight hidden in Web transactions that most people ignore -- HTTP header data and other details that divulge what technologies are powering a Web site or application. Web servers and browsers rely on this data exchange to communicate back and forth and to make the Web work, but why not use the information to your advantage?

IIS Mechanics provides a HTTP Analysis service to explore Web sites and server technologies by safely examining HTTP responses -- essentially, visiting a site and analyzing the responses in HTTP headers and content for business value.
 
 A Few HTTP Analysis Reports from IIS Mechanics:

Fortune 1000 Web Servers Survey

Fortune 1000 HTTP Compression Survey

Fortune 1000 Cache Control Survey

Microsoft Mid-Market Executive Visionary Summit 2005 Site Analysis [pdf]

Leading Baltimore and Washington D.C. Companies Web Site Analysis -- Raw Data Version [pdf]
What can be learned from HTTP Analysis?

Armed with a list of sites, IIS Mechanics can quickly survey those sites and report on many Web variables:
  • Operating systems - Windows, Unix, or Linux


  • Web servers - Microsoft IIS, open source Apache, Netscape Enterprise, or Zeus, down to the exact version!


  • Application environments - ASP.NET, ASP, PHP, ColdFusion, Perl, JSP


  • Other technologies in use - Was the site published with FrontPage? Did they use IIS Export to migrate the site in the past? What about etags?


  • Location of physical servers and ownership - Where is a Web site hosted? Who owns the site's netblock?


  • Any HTTP header variables - What is the status code of a Web server's response? What about more obscure HTTP headers?


How can you benefit from HTTP Analysis data?

When it comes to customers and competitors, the more you know about them, the better. IIS Mechanics customers use HTTP Analysis data to achieve concrete business goals:
  • Sales qualification - Know what a prospect is running and gauge client needs before you approach them with your company's Web-based technology solution or service.


  • Marketing insight - Increase response rates and conversion by adding customized, personalized data about a prospect's Web application.


  • Basic research - Track Web technology adoption and penetration in your industry, or simply find out which Web server your competitors are running.


Get Your Own HTTP Analysis Project Started Today

There is very little work you need to do to get started with a HTTP Analysis project:
  • Develop a list of sites - All we need to get started on your custom analysis is a list of domains -- in Excel or text format.
  • Request a list of sites - Alternately, if you would like to IIS Mechanics to purchase a list of site based on your specific criteria, we would be happy to source a list for you from research companies like Nielsen//NetRatings.


  • Pick your variables - Work with IIS Mechanics to develop the list of variables that you are interested in surveying.


  • Pick a delivery method - We can build a Web application to provide the HTTP Analysis system to your company, or simply provide final, one-time reports in any format you prefer.


Contact IIS Mechanics today to get your own HTTP Analysis project started!

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